Sony planning to cut half of its smartphone division by 2022: report
Sony planning to cut half of its smartphone division by 2020: report
Equally many as 2,000 people may lose their jobs in the milk shake-up
Sony is planning to slash 50 percent of its smartphone segmentation's workforce by March 2020, according to a new report from Nikkei Asian Review.
The reported layoffs could run into upwards to ii,000 Sony employees without a job, although some staff may be transferred to other departments. The milkshake-upwardly is as part of the Japanese tech behemothic'southward larger attempt to reduce costs in the always-saturated mobile space.
Overall, Sony's smartphone division has struggled over the past several years to compete with market leaders like Samsung, Apple and Huawei.
Equally a outcome, Sony's mobile market share at present sits at a mere one percent, down from more than than 3 percent in 2010, co-ordinate to research portal Statista. Further, Sony'southward worldwide smartphone sales for financial 2018 are projected to come in at a paltry 6.v meg units — downwardly 50 percent from the previous fiscal year and one-sixth that of five years prior.
Sony isn't abandoning smartphones entirely, all the same. The visitor launched its latest pair of mid-range smartphones, the Xperia 10 and 10 Plus, in the U.S., although there's been no word yet on Canadian availability.
Additionally, Sony has its upcoming Xperia 1 flagship, which focuses on 4K HDR media. A release date has yet to be confirmed, however. At the aforementioned time, Sony is developing a 5G phone, a prototype of which was shown off to Mobile Globe Congress attendees last month.
In the meantime, Sony has turned to its music, motion picture and gaming divisions to generate the bulk of its profits. In particular, Sony's virtually recent quarterly earnings written report for Q3 2018 revealed that its music business concern helped drive the company to a record-high quarterly turn a profit of $iii.46 billion USD.
Source: Nikkei Asian Review Via: Engadget
Source: https://mobilesyrup.com/2019/03/29/sony-smartphone-division-cuts-2020-report/
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